{"id":4991,"date":"2025-09-28T08:18:21","date_gmt":"2025-09-28T08:18:21","guid":{"rendered":"https:\/\/www.hgsempai.fr\/atelier\/?p=4991"},"modified":"2025-09-28T09:00:03","modified_gmt":"2025-09-28T09:00:03","slug":"la-cosmetic-valley-un-espace-productif","status":"publish","type":"post","link":"https:\/\/www.hgsempai.fr\/atelier\/?p=4991","title":{"rendered":"La Cosmetic Valley, un espace productif"},"content":{"rendered":"\n<p><br>La \u00ab Cosmetic Valley \u00bb est un exemple de territoire innovant implant\u00e9 en partie dans la r\u00e9gion Centre Val de Loire. Sous l\u2019impulsion d\u2019acteurs priv\u00e9s et publics. S\u2019\u00e9tablissent des liens entre tous les secteurs d\u2019activit\u00e9 \u2013 agriculture, fabrication industrielle, services \u2013 afin de constituer un espace productif dynamique. Cependant, ce dynamisme ne peut se maintenir qu\u2019en poursuivant une d\u00e9marche d\u2019innovation perp\u00e9tuelle.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Un p\u00f4le d&rsquo;innovation industrielle<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"886\" height=\"790\" src=\"https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/C2015_cosmetic_valley.png\" alt=\"\" class=\"wp-image-4992\" srcset=\"https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/C2015_cosmetic_valley.png 886w, https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/C2015_cosmetic_valley-300x267.png 300w, https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/C2015_cosmetic_valley-768x685.png 768w\" sizes=\"auto, (max-width: 886px) 100vw, 886px\" \/><\/figure>\n\n\n\n<p>Retrouvez cette carte et sa version noir blanc pour insertion dans une fiche sur <a href=\"https:\/\/www.hgsempai.fr\/carto\/2025\/09\/28\/la-cosmetic-valley\/\" target=\"_blank\" rel=\"noopener\" title=\"\">l&rsquo;atelier carto<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Les acteurs de Cosmetic Valley<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"945\" height=\"823\" src=\"https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/G2025_acteurs_cosmetic_valley.png\" alt=\"diagramme de synth\u00e8se reprenant les diff\u00e9rents acteurs de la Cosmetic Valley\" class=\"wp-image-4993\" srcset=\"https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/G2025_acteurs_cosmetic_valley.png 945w, https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/G2025_acteurs_cosmetic_valley-300x261.png 300w, https:\/\/www.hgsempai.fr\/atelier\/wp-content\/uploads\/2025\/09\/G2025_acteurs_cosmetic_valley-768x669.png 768w\" sizes=\"auto, (max-width: 945px) 100vw, 945px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">La vid\u00e9o de promotion<\/h2>\n\n\n\n<div style=\"position:relative;padding-bottom:56.25%;height:0;overflow:hidden;\">\n  <iframe src=\"https:\/\/geo.dailymotion.com\/player.html?video=x8f946\"\n    style=\"width:100%; height:100%; position:absolute; left:0px; top:0px; overflow:hidden; border:none;\"\n    allowfullscreen\n    title=\"Dailymotion Video Player\"\n    allow=\"web-share\">\n  <\/iframe>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">La fili\u00e8re cosm\u00e9tique<\/h2>\n\n\n\n<p>L\u2019association Cosmetic Valley, cr\u00e9\u00e9e en 1994, est labellis\u00e9e p\u00f4le de comp\u00e9titivit\u00e9 d\u00e8s 2005. Elle est mandat\u00e9e par l\u2019\u00c9tat depuis 2014 pour coordonner la fili\u00e8re nationale des parfums et cosm\u00e9tiques. Avec le soutien des collectivit\u00e9s territoriales, elle anime un r\u00e9seau d\u2019entreprises, grandes marques de luxe et PME<sup>1<\/sup>, de centres de recherche et d\u2019\u00e9tablissements de formation engag\u00e9s dans une d\u00e9marche partenariale autour d\u2019une dynamique d\u2019innovation et de conqu\u00eate des march\u00e9s internationaux. Le territoire de la Cosmetic Valley s\u2019\u00e9tend sur la France enti\u00e8re (3 200 entreprises, 246 000 emplois et 45 milliards d\u2019euros de chiffre d\u2019affaires), avec 3 r\u00e9gions historiques (Centre-Val de Loire, Normandie et \u00cele-de-France). Le march\u00e9 des parfums cosm\u00e9tiques \u00e0 l\u2019\u00e9chelle mondiale devrait conna\u00eetre d\u2019ici 2025 une croissance moyenne annuelle de l\u2019ordre de 5 %. Sur ce march\u00e9, la France est le premier exportateur mondial avec des chiffres records en 2019.<\/p>\n\n\n\n<p class=\"has-text-align-right\">Site Internet officiel de la Cosmetic Valley, 2022.<\/p>\n\n\n\n<p>1. Petites et moyennes entreprise<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ensemble documentaire pour une EDC su la \u00ab Cosmetic Valley \u00bb, un exemple de territoire innovant implant\u00e9 en partie dans la r\u00e9gion Centre Val de Loire. <\/p>\n","protected":false},"author":1,"featured_media":4992,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[284],"tags":[356],"class_list":["post-4991","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geographie-2","tag-3g1l2"],"_links":{"self":[{"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=\/wp\/v2\/posts\/4991","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4991"}],"version-history":[{"count":4,"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=\/wp\/v2\/posts\/4991\/revisions"}],"predecessor-version":[{"id":4998,"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=\/wp\/v2\/posts\/4991\/revisions\/4998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=\/wp\/v2\/media\/4992"}],"wp:attachment":[{"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4991"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4991"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hgsempai.fr\/atelier\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4991"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}